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Brand Positioning: Strategies for competetive advantage

By: Sengupta, Subroto.
Material type: materialTypeLabelBookPublisher: India: Tata McGraw Hill; 2005Edition: 2nd ed.Description: 297p.ISBN: 0070581592.Subject(s): Product management | MarketingDDC classification: 658.827 Sengupta 23252 2nd 2005 Management
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Item type Current location Collection Call number Status Date due Barcode Item holds
Books Books Business School Library
Social Science 658.827 Sengupta 23252 2nd 2005 Management (Browse shelf) Available 23252
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