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Strategic Brand Management Buillding

By: Keller.
Contributor(s): Kevin Lane Keller | M. G. Parameswaran | Isaac Jacob.
Material type: materialTypeLabelBookPublisher: India: Pearson; 2003Description: 816p.ISBN: 9788131756898.Subject(s): Strategic Brand Management | Brand name products--Management | Product managementDDC classification: 658.827 Keller 27600 2nd 2003 Management
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Item type Current location Collection Call number Status Date due Barcode Item holds
Books Books Business School Library
Management
Social Science 658.827 Keller 27600 2nd 2003 Management (Browse shelf) Available 27600
Books Books Business School Library
Management
Social Science 658.827 Keller 23235 2nd 2003 Management (Browse shelf) Available 23235
Total holds: 0
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658.812 Kincaid 23208 1st 2003 Management Customer Relationship Managment 658.812 Kincaid 23209 1st 2007 Management Customer Relationship Managment 658.827 Keller 23235 2nd 2003 Management Strategic Brand Management Buillding 658.827 Keller 27600 2nd 2003 Management Strategic Brand Management Buillding 658.827 Sengupta 23252 2nd 2005 Management Brand Positioning: Strategies for competetive advantage 658.83 AAakar 20596 9th 2007 Management Marketing Research 658.83 Aaker 17710 7th 2001 Management Marketing Research

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