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Strategic brand management /

by Keller, Kevin Lane | Isaac, Jacob | Parmeswaran, Ambi M. G.

Edition: 3rd edition.Material type: book Book Publisher: India : Pearson Education India, 2010Availability: Items available for loan: UVAS Library [Call number: 658.827 Keller 30303 3rd 2013 Managment] (1). Checked out (1).

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2.
Strategic Brand Management Buillding

by Keller | Kevin Lane Keller | M. G. Parameswaran | Isaac Jacob.

Material type: book Book; Literary form: not fiction Publisher: India: Pearson; 2003Availability: Items available for loan: UVAS Library [Call number: 658.827 Keller 27600 2nd 2003 Management] (2).

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