Normal view MARC view ISBD view

Services Marketing: People, Technology, Strategy

By: Lovelock, Christopher H.
Contributor(s): Wirtz, Jochen | Bansal, Harvir S.
Material type: materialTypeLabelBookPublisher: India: Pearson; 2011Edition: 7th ed.Description: 683p.ISBN: 9788131759394.Subject(s): Service industries--Marketing | Professions--Marketing | Customer services--Marketing | Business ManagementDDC classification: 658.8 Lovelock 275997th 2011 Marketing
Tags from this library: No tags from this library for this title. Add tag(s)
Log in to add tags.
    average rating: 0.0 (0 votes)
Item type Current location Collection Call number Status Date due Barcode Item holds
Books Books Business School Library
Social Science 658.8 Lovelock 27599 7th 2011 Marketing (Browse shelf) Available 27599
Total holds: 0
Browsing Business School Library Shelves , Shelving location: Management , Collection code: Social Science Close shelf browser
No cover image available
658.5 Gaither 22528 9th 2002 Management Operations management 658.56 Saunders 24914 5th 2011 Managment Research Methods for Business studnets 5th ed 658.8 Kolter 20591 12th 2007 Management Marketing Management 658.8 Lovelock 27599 7th 2011 Marketing Services Marketing: People, Technology, Strategy Kotler 27047 13th Business.School Principles of Marketing a South Asian Prespective Prasad 27049 Business.Schoo; Strategic Humman resource development concept and practice Stone 27029 7th Business.School Human Resource Management

There are no comments for this item.

Log in to your account to post a comment.

Implemented and Maintained by UVAS Library.
For any Suggestions/Query Contact to library or Phone:+91 99239068
Website/OPAC best viewed in Mozilla Browser in 1366X768 Resolution.